Building Brand Authenticity in a Digital Age - A Small Business Guide

You will learn how to develop, organize and implement a content marketing strategy, analyze and measure the effectiveness of content marketing, write compelling copy, set a strategic framework when writing. You will also learn how to put the ideas presented to you into action and build your own personal brand through content marketing.

Course Trailer

About this course

Authenticity stems from making integrity your foundation. In this course you will learn to maximize the potential of your business by understanding how to identify and engage with your audience. You will also understand how to sell your products and services on various social media platforms.

Author

Sapphital Original

Level

Basic

Modules

7

Certificate

Yes

No chapter found in this course

Course Benefits

Unlock the Value: How This Course Empowers Your Business

The understanding of market engagement

This course encompasses the strategies and activities used to build relationships, create awareness, and foster loyalty among customers.

Membership

Become a member of the SME Digital Community

How To Make Money

Gain useful tips and lessons about making money in general

About the Instructor

Sapphital Original

This is a Sapphital Original course. This course has been carefully developed and delivered engagingly to foster learning through a collaborative effort of a team of researchers, content developers, animators, videographers, graphic designers, voice-over artists, presenters. The coming together of 100% Head, 100% Hands, 100% Heart to ensure top-quality learning.

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SME Digital Academy Our vision is to educate, empower and elevate millions of MSMEs in Nigeria and across Africa. Phone number: +234 81 327 99379 | +234 806 715 3900 [email protected]